Abstrak

Baca Juga : PENGARUH GREEN PERCEIVED QUALITY DAN GREEN PERCEIVED RISK TERHADAP GREEN TRUST DIMEDIASI OLEH GREEN SATISFACTION PADA PENGGUNA LAMPU LED PHILIPS DI KOTA BANDA ACEH (M ILHAM SYAMSUL, 2018) ,

Baca Juga : PENGARUH STORE IMAGE TERHADAP STORE LOYALTY DAN PERCEIVED QUALITY SEBAGAI MEDIASI DI WARUNG KOPI SOLONG ULEE KARENG KOTA BANDA ACEH (Afrizal Maulana, 2018) ,

citra toko; citra toko memiliki pengaruh positif terhadap kepercayaan pelanggan; citra toko memediasi hubungan antara persepsi kualitas dan kepercayaan pelanggan; citra toko memediasi hubungan antara persepsi resiko dan kepercayaan pelanggan. kata kunci: persepsi kualitas, persepsi resiko, citra toko, kepercayaan pelanggan ? abstract the aim from research this is for knowing the effect of perceived quality, perceived risk on customer trust with image store as variable mediation . research this do at 100 consumers at suzuya mall banda aceh. retrieval sample use non probability sampling method . research this use four variable , i.e. variable free , variable bound and variable mediation . method analysis hierarchical linear modeling (hlm) used as method analysis for knowing influence between variable free with variable bound . questionnaire be measured use likers scale . test validity , reliability , normality , and analysis regression use spss statistics 20 . results showing perception quality have influence positive to trust customer ; perception the risk have influence negative to trust customer ; perception quality have influence positive to image shop ; perception the risk have influence negative to image shop ; image store have influence positive to trust customer ; image store mediate relationship between perception quality and trust customer ; image store mediate relationship between perception the risk and trust the customer . keywords : perceived quality, perceived risk, store image, customer

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PENGARUH STORE BRAND TERHADAP PERCEIVED RISK DAN PERCEIVED QUALITY DAN DAMPAKNYA PADA INTENSI PEMBELIAN KONSUMEN PADA BUTIK BATIK ACEH ZEAN’S BANDA ACEH (Mellida Novira, 2013) ,

PENGARUH SERVICE QUALITY DAN E-SERVICE QUALITY TERHADAP CUSTOMER SATISFACTION YANG DIMEDIASI OLEH PERCEIVED VALUE PADA PELANGGAN PT TIKI JALUR NUGRAHA EKAKURIR (JNE) DI KOTA BANDA ACEH (PUTRI RAHMALIA, 2018) ,

ANALISIS PENGARUH PENERAPAN AIRLINES SERVICE QUALITY, PERCEIVED VALUE, CORPORATE IMAGE TERHADAP CUSTOMER TRUST DAN CUSTOMER LOYALTY PENUMPANG GARUDA INDONESIA DI BANDAR UDARA SULTAN ISKANDAR MUDA BANDA ACEH (MUHAMMAD IRFAN, 2017) ,